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In October 2015, Mimeo, the world’s leading online printing company, launched Mimeo Digital to provide a content management and distribution platform. Mimeo Digital enables businesses around the world to securely upload, manage and digitally distribute content in any format. Mimeo Digital helps bridge the gap between print and digital without downloading and installing complex software. The easy-to-use, quick-to-setup platform allows users to securely upload files in any file format – from PDF to MOV.
Mimeo serves customers in over 140 countries globally and needed to ensure they could present their content in their customer’s native languages without spending endless developmental time and resources.
For Jonathan Bartlett, VP of Product at Mimeo Digital, and his team, the problem when it came to localization, was that they needed a tool that could deliver on four key attributes. First, an automated translation workflow that would integrate with the existing website architecture. The second attribute was an implementation that would not require significant developmental changes and engineering. Third, a dashboard that turned localization into a one stop shop for translating words, phrases and complete strings, without requiring the use of complex translation files. Lastly, a translation management systems (TMS) that allowed for rapid turnaround and real-time translation updates in over 15 languages. They needed a solution that focused on speed, efficiency, quality, and no overhead.
For Jonathan Bartlett, VP of Product at Mimeo Digital, and his team, the problem when it came to localization, was that they needed a tool that could deliver on four key attributes. First, an automated translation workflow that would integrate with the existing website architecture. The second attribute was an implementation that would not require significant developmental changes and engineering. Third, a dashboard that turned localization into a one stop shop for translating words, phrases and complete strings, without requiring the use of complex translation files. Lastly, a translation management systems (TMS) that allowed for rapid turnaround and real-time translation updates in over 15 languages. They needed a solution that focused on speed, efficiency, quality, and no overhead.
Through Localize, Mimeo Digital was able to launch their new product in 15 different languages, processing over 5,000 words.
Bartlett said, “by grabbing your Javascript code and adding it to our application, I was blown away by how quick and easy it was to implement. The user interface was really intuitive and gave me and my entire team the ability to instantly jump on and complete the translation process ourselves. Everything happens so seamlessly and automatically.”
"The user interface was really intuitive and I was blown away with how easy it was to implement." - Jonathan Bartlett, VP of Product
As Mimeo Digital regularly updates their content, a quick turnaround is required to keep everything up to date and ensure that content is consistent across 15 languages as quickly as possible.
Localize continuously detects new content in their source language and ensures that the right team member is notified to move the new content through the translation management system. Bartlett adds “I’ve become hands off now that my team knows how to utilize Localize and is informed in real time of actions we need to take to translate new content. I never have any concerns about the accessibility of our information to customers around the world.”
With Localize, Mimeo Digital was quickly able to set up their platform for a global release in 15 languages, without placing any strain on their valuable internal resources. The Mimeo Digital team was provided with an easy to use translation management system where implementation, translation, and publication of their content could be automated for a quick and immediate release to engage with their customers. Allowing their customers from Europe to Asia to maneuver the Mimeo Dashboard and enhance their user experience in their preferred languages.
Localize makes it easy for you to take your application worldwide and reach your international customers. Contact us today to start translating your application.